The Business Chat – Celebrations! And a question

Hey, guess what people? It’s my anniversary! I’ve been writing the Business Chat for one year and one week now!!!! WOOOHOOO!!! Last week I gave you a challenge – the One Word Challenge. It’s the start to a series (not necessarily every week) on creating your brand, your story and your USP. As I went to write the second installment I thought, hmmmm…. I think I’ve touched on this subject before. Well yes I have in small bits. Here. I want you to read these before I add more to them. The Elevator Speech Sell your storySell me your item …