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The Business Chat – Building loyalty
Yay! I’m just back from a successful day at my booth in a busy show. Actually the show wasn’t that busy overall but my booth was! One of the reasons I was busy was that I had a lot of loyal customers coming back even though I’ve only done this show twice before and do no other shows in this city. Repeat customers are how you grow your business. Repeat customers spend more than first timers. This is because when they do come back, they feel they know you and they’ve become your fans. They trust your work, they understand …
