20% (or more) off everything* in the store.

20% (or more) off everything* in the store. *Some items ARE excluded from this sale. Class fees, gift certificates, studio time, lampworking stuff, consignment art beads, special orders, some metal clay items, some tools, and previously discounted items, and a few other items which are already at wholesale prices. You will be able to see online if an item is discounted. Remember – you always get the best possible discount – so if something has been discounted more than the sale discount – you will get the better of the two discounts. *The Fine Print is here. The sale continues …

The Business Chat – How to sell your work – 3 ways

No matter how beautiful your work is, if you don’t sell it, your business will fail. In a crafty business money is sometimes not the main reason we’re in business. We do this because we love it, because we want a creative outlet, because we want to share our talents. Regardless of why you are in business, if you lose money it’s a failure.  The bottom line is you need to sell your work.  There are 3 ways you can sell your work. retail your products directly to the public wholesale to stores/galleries in stores on consignment There are advantages …

The Business Chat – how much will I make?

“I’ll never have enough time to make enough! What am I going to do?” wailed my caller. My friend was in quite a panic, she’d just received her acceptance into a much larger show than she has done in the past. It’s a good show on a summer long weekend and now she’s in a state about not having enough inventory. Here’s how the conversation went. First, I applauded her for starting to think about inventory 4 months in advance. Then we talked about her sales expectations. My friend makes a large statement necklace that gets a lot of compliments …

The Business Chat – Mental preparation

Yikes! it’s been 6 months since I did a craft show and I’m having a hard time switching my brain into show mode, I’m sure you know how it feels. I’ve been so busy focusing on other stuff, like applying to shows, making cool fun new work, blogging, facebooking my little heart out and planning future endeavours. Basically I’ve been working ON the business and now I need to switch gears and start working IN the business again. To do this I sat down today and had a staff meeting. “Gee, self, planning the new website is really awesome but …

The Business Chat – Sell a story

Listing A: First light is around 5 a.m. as we camp overnight in the desert. The sky turns from midnight black to a pale grey. Streaks of purple and pinks appear. There are some touches of blues and greens. Everything is still and quiet as the world waits for the giant ball of orange to appear and a new day to begin. I make my beads to tell stories of my travels and of the world I see. From my beads I spin tales into not jewelry, but wearable art. These earrings are memories of my Australian outback camping trip …

The Business Chat – How to sell without being a sleazeball

If you want to make a go of your small business, at some point you are going to have to ask people for money. Did you feel that? That twinge in your stomach that said, “ooh ick, that’s gross! I’m an artist, selling is sleazy.” Get over it. Sometimes we’re so worried about not looking like a sleazeball that we go the other direction and never mention money anywhere. We show our work to people who love it and then we don’t ask them to buy it. You know what happens? They don’t buy it. These days we are inundated …

The Business Chat – Selling on consignment

Consignment is the most common method of selling to stores and the topic of today’s post.  Selling your work on consignment means that you place work in a shop and when they sell something they pay you a percentage. Unlike wholesale where the store buys it outright, with consignment you retain ownership of the work until the customer buys it. It’s like you are renting shelf space. Consignment is often the easiest way to get your products into a store and is a good first step if you’re just starting out. Consignment is beneficial for shop owners and designers alike: …

The Business Chat – How to create a line sheet

“Help! A store asked me for my line sheet! I’d love to have my work in this store, but I don’t have a line sheet because I don’t know what it is.“ The good news about this is that if they are asking for your line sheet then they are looking to buy wholesale and not on consignment. Yay! Moving on, now you have to create your line sheets. Easy. A collection is all of your work organized into “lines” or “series”. A line or a series, is a body of work with a common defining element. A line sheet …

The Business Chat – Wholesale

Wholesaling is when a store buys your work outright. They order from your catalogue, you produce the work and they give you money. There are a lot of advantages to selling your work wholesale. The biggest advantage from a business point is that since you don’t produce the work until you receive an order, you don’t have to invest as much in inventory. Many makers also like wholesale because they spend more time in the studio and less time selling. Of course, you still have to sell to the stores. Note: a store that buys wholesale is also known as …

The Business Chat – 3 ways of selling

No matter how beautiful your work is, if you don’t sell it, your business will fail. In a crafty business money is sometimes not the main reason we’re in business. We do this because we love it, because we want a creative outlet, because we want to share our talents. Regardless of why you are in business, if you lose money it’s a failure. The bottom line is you need to sell your work. There are 3 ways you can sell your work. retail your products directly to the public wholesale to stores/galleries in stores on consignment There are advantages …